Background
Founder and CEO of OVAAL, based in Tallinn, Estonia. Operator background spans traditional fintech and Web3 infrastructure. Before OVAAL, spent time across product and commercial roles at European fintechs and crypto-native companies, working through the exact stack problem OVAAL now solves: how a licensed fintech ships crypto features without taking an 18-month in-house bet.
What the founder writes about
- Market and category. Why the EU post-MiCA, post-SEPA-Instant window is the clearest regulatory moment crypto-fintech has ever had.
- Partner strategy. The economics of B2B2C infrastructure versus retail licensing. Why partners keep the license and OVAAL stays infrastructure.
- Trade-offs honestly. Where competitor stacks win. Where OVAAL wins. The math to help partners decide.
Articles
- Why we're building a MiCA-aligned Web3 infrastructure layer (founder thesis, 1,800 words)